Business Marketing


Introduction Of Where To CREATE An ONLINE STORE | What PLATFORM To Choose?

Where To CREATE An ONLINE STORE | What PLATFORM To Choose?. You want to create your online store and you don’t know where to start. We have selected five platforms that we think are the best options today to create an online store. There are more solutions, yes. The five platforms we have selected are WordPress PrestaShop, Wix, Shopify, and Webflow.

Creates An Online Store For You

Of course, the WordPress solution means WordPress + Woocommerce. Woocommerce is a free plugin that you plug into your WordPress website and that creates an online store for you. And the first question you should ask yourself is almost philosophical and is: I prefer an open-source solution or software as a service solution. I will briefly explain what each of them is.

The open-source solution means that a group of volunteers has developed the code and maintains it. However, a software as a service solution has a company behind it, a company that has developed that solution, and to use that solution you have to pay a monthly amount. That. So the two open-source solutions are WordPress and PrestaShop and Wix.

Shopify and Webflow are a software as a service solution, also called SaaS, from Software As A Service. There are advantages and disadvantages to each of them, both for open source and for a SaaS solution. So we are going to take these five platforms and we are going to compare the prices they have, the design flexibility they offer, the maintenance.

What Is Commonly Said On YouTube And Blogs

They require, support, and a few other things. So keep the whole video so you don’t miss any details. The first thing to compare is if they have a free plan. And unlike what is commonly said on YouTube and blogs, neither WordPress nor Prestashop has a free plan. Yes, they are open source solutions: the code is free.

But you have to host that code somewhere, it cannot be floating in the universe. So that hosting somewhere is called a server, or hosting, and a server costs money. Therefore, an open-source solution is not free because there is always money to pay, at least that of the server. However, in Wix and Webflow there are free solutions, there is a free plan.

It has some drawbacks that we will see right away but there is a real free plan, you will not have to spend anything, zero. Shopify only has a 14-day free trial. If you want to continue using the platform later, then you have to pay. What are the downsides of the free Wix and Webflow plans? Well, you are not going to have your domain.

Pricing For WordPress And Prestashop Is Based

In the case of Wix, you will have your In the case of Webflow, you will have your Also, in the case of Wix, Wix will put ads on your website, ads from Wix itself. And of those ads, you will not see a penny. It’s a bit of the agreement that exists here: Wix lets you use their tool for free but they will put ads on your website. You Can Also Read 10 BEST FREE DUTY-FREE VIDEO BANK | High-Quality HD 4K.

Well, once we know who has a free plan and who does not, let’s see which is the cheapest plan offered by each of the platforms. The prices, of course, are at the time of recording this video. Pricing for WordPress and Prestashop is based on server pricing. And this is a universe in itself because there are very expensive professional servers and very cheap amateur servers.

In the case of WordPress, I have chosen the server that we use with clients that have WordPress called Webempresa. Below we leave you a link. The cheapest Webempresa plan is € 6.5 per month. In the case of Prestashop, we rely on the Ionos server, and for them, the free plan is € 3 per month. The cheapest e-commerce plans for SaaS solutions start with Wix at € 17, then Shopify and Webflow both for $ 29.

The Online Store With Each Of The Platforms

Another aspect to consider is the development time. That is, how long does it take to develop the online store with each of the platforms. And yes, there can also be a lot of variety here depending on the technical knowledge you have. If you are experienced, if you are a beginner, well, this is taking an average of all of us. Open source solutions will require more development time, especially if you are a beginner.

They can be quite intimidating at first and are certainly not very intuitive and easy to use, once you learn the tool, yes, they are quite powerful, but until you get to that point it will take a while. The Wix and Shopify solutions are the ones that will allow you to launch your online store the fastest and then Webflow is a bit in between because, as we will see later, it allows you to do things that the other solutions do not .

The next thing to consider is maintenance. This is something that is not normally thought of when you create your online store. You don’t think about what happens once it’s created and released. Well, what happens is that you have to keep it, you have to keep it up to date, it has to keep working. And with open source solutions.

When You Launch Your Online Store

It will require you to be much more involved, that is, you will have to spend more time keeping your website updated. For example, with WordPress, you have to keep the plugins, the template, the WordPress itself updated, and sometimes you can get bad surprises: you are going to update a plugin and suddenly the whole web disappears because the update is not compatible with your template or with the WordPress code.

The maintenance for the SaaS solutions is very low because the companies, Wix, Shopify, Webflow, care about that, they care about keeping your website up-to-date and up-to-date. That’s part of the reason why they get paid every month to maintain your website. Another aspect to consider, also often ignored when you launch your online store, is support.

Because let’s face it: here the question is not if you are going to have technical problems with your online store, the question is when you are going to have the problems. Problems are you going to have insurance, the question is when. So when you have a problem, what happens. Well, normally you call someone or write to someone who knows to help you solve the problem.

And that someone does not exist with open source solutions because they are precisely open source, that is, it is a community of hundreds or thousands of programmers who have developed the code and who continue to develop it, but you do not have a specific person to whom to ask. Yes, you can ask in forums, in online communities, in Facebook groups, but hey, this is a question of questions and you pray.

That someone answers you. However, in SaaS solutions, you have the company, the company has technical support. And you go if you have a problem, you write to them and they will answer you. And it is not only when there are problems.

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